According to Jakob Nielsen, there is just 25% go to homepage, the rest visit directly to the page they need the information and go out immediately after they get what they need. They said that there were so much things in the homepage they didn’t need, they would waste their time on that. So the question is How To Get The Best Website Design And User Experience?
People become lazier and lazier, they are too lazy to spend time to learn how to use a new interface. So they are back to the familiar one to use easier.
Is it necessary to have a beautiful website?
Some people think that all things they need in a website is beauty. However, they forget the user experience (UX) is the most important thing they need in a website to make their customer satisfy.
After determining the importance of user experience, the next step is that how to optimize marketing planto get traffic and use UX to boost your business.
Todays, you can see SEO, SEM, banners… everywhere. it make website be dimmed. But, people forget website itself is a good tool to power online marketing plan. And website is usually the last destination of any plan.
You can spend so much money to get a huge traffic, they probably like your site but they will not stay longer if you have a bad UX in your site. So, congratulation, you have put your money on the perforated pocket.
Some designers just focus on information editing and management and it’s appearance, while user care much more UX: easy to use, easy to search, easy to login… valued and attractive.
It’s ok to have a beautiful website to pull customers to your site, however, don’t forget to care about UX, this is the most crucial feature to hold and make your customer be loyalty. Finally, the best way is combination between them.